Dieser Titel wurde ersetzt durch:
- The Quest for Global Dominance (978-0-470-19440-9) - Einband - fest (Hardcover)
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The Quest for Global Dominance
Transforming Global Presence into Global Competitive Advantage
von Vijay Govindarajan und Anil K GuptaA key resource for managers who must have an informative and practical guide to the subject of global business strategy. The book provides, in one very accessible source, the intellectual trail of where we've been, where we are, and where we are headed in a global business environment.